How we work
How We Rate
A number on its own is noise. Here's the scale behind every score on the site — where each rating starts, and what moves it up or down from there.
Last reviewed TODO — last reviewed date
Why the scale matters
A rating with no scale behind it is just a vibe. A 4 from someone who hands out fives all day and a 4 from someone who saves them for once-a-year pours mean completely different things — and from the number alone you can’t tell which one you’re looking at. So here’s ours, out loud: ratings are close to meaningless until you understand how they were reached.
We score the way judged sports do. A gymnastics or figure-skating routine doesn’t start at zero and climb, and it doesn’t start from a gut feeling that “that looked nice.” It starts from a defined value, then earns credit for execution and takes deductions for faults. Every score on this site works the same way: a known starting point for the category, moved up or down for what was actually in the glass, on the plate, or in our hands.
Tasted — beverages
Every fermented or distilled beverage starts at 3.75 — dead average. That’s the score for a competent, clean, true-to-style pour: nothing wrong with it, and nothing that makes us set the glass down and pay attention. Most drinks are fine, and 3.75 is fine. From there the number moves on execution — not on how much we happen to like the style to begin with.
What earns points:
- Execution — balance, a clean ferment, a finish that lands. The ordinary things done exceptionally well.
- Coherent choices — flavor and ingredient combinations that were clearly meant to go together and pull it off.
- Overdelivering for the style — a beer, cider, mead, or wine that’s simply better than its category had any need to be.
What loses points:
- A description that doesn’t match the glass. If the listed style, hops, or tasting notes are out of the catalog for what we actually taste, that’s a real deduction — handing us a description that plainly isn’t what’s in the glass reads like you haven’t tasted your own beer.
- Faults — off-flavors, flaws in the ferment, anything technically wrong.
- Muddled choices — combinations that fight each other, or a pour that undersells the very style it’s claiming.
Crafted & Ventured — places
TODO — how a brewery, winery, restaurant, park, or campground is scored. Cover what the baseline is (or why places don’t use one), and that a rating reflects a single real visit on a real date rather than an aggregate.
Outfitted — gear
TODO — how gear is scored on real-world use and durability, and a restatement that commission never moves the number.
Why our number sometimes looks different elsewhere
You’ll sometimes find one of our reviews republished on Google or Amazon showing a different-looking rating. That’s not a second opinion — it’s the same score, rounded to fit their scale. Both sites only let a reviewer pick whole stars, 1 through 5; neither will accept a 3.75. (The decimal averages you see on a business or product page are their own math across many whole-star reviews, not a rating any single person could actually leave.) So when we publish there, we round our real number to the nearest whole star. The number here, on CraftVenturous, is always the actual one.
The rest of how we work
This page is only about the scale. Who writes the reviews, where they come from, and how money is (and isn’t) involved lives in our editorial policy. Questions about a specific score? Just ask.